Honda is currently leading Google’s luxury-heavy “Year in Search” list of the trending automotive brands in the country. The brand has leaped two spots compared to the previous year, however keep in mind that this year Google has implemented a new ranking methodology that is based on “trending” names rather than the 2015’s “most-searched” names.
Honda has replaced Chevrolet’s spot and this proves that the brand has retained a high interest throughout 2016 with increased search entries centering around upcoming products such as the 2017 Honda CR-V, HR-V and Pilot.
Meanwhile, Mercedes-Benz moved from fourth to second place, Tesla jumped from tenth to third place and Lamborghini came in fourth for it popular search term “Purple Lamborghini” features in the movie Suicide Squad.
Volvo nabbed the fifth spot, followed by Ford, Jaguar, and Bentley, which was mostly due to country singer Dierks Bentley, aside from interest in the 2017 Bentley Mulsanne.
Maserati came in the ninth place for its Bugatti Chrion while Rolls Royce came in tenth for its Phantom and Dawn vehicles.
Unfortunately, in 2016’s “trending” list, Chevrolet, Dodge, Volkswagen, General Motors, Lexus, Mazda and Porsche lost their spots, despite being in the 2015’s “most searched” list.