Microsoft has just signed a deal with a Chinese company called NetEase in order to finally bring Minecraft into China for PC and mobile platforms.
The reason it has taken so long to reach the largest market in the world has been due to restrictions against Western developers from the local government, but it seems with NetEase Microsoft and Mojang have found their way in.
As it stands, there have been more than 70 million copies, digital and retail, of Minecraft sold since its release in 2011. That makes it the third best-selling video game of all time behind Tetris and Wii Sports.
Tetris has been around for three decades and has sold more than 150 million copies, while the number for Wii Sports nears 100 million copies. With China the entire Chinese market to explore, it wouldn’t be long before Minecraft overtakes both titles in sales.
NetEase deals with publishing games for the Chinese market and is known before this for working with Blizzard, which in turn is renowned for Warcraft, Starcraft, and most recently Overwatch. The publisher would partner with Mojang to bring a localized version of Minecraft to the Chinese market.