If there is one game that has hit the jackpot, it is Grand Theft Auto 5. Not only does the writing for its single player mode live up to its predecessors, it is also has a continually expanding treasure trove of content for its Online mode to keep it relevant.
And relevant it still is. According to a report by NPD which tracks physical retail sales of games, GTA 5 is the fourth top-seller last month.
As a matter of fact, the game has never dropped outside the top ten in sales since its launch in September 2013.
But that’s not where the money-making ends. GTA Online may have started offering Heists for only over a year, but the heist for Rockstar has been going on for over two years now. It has been reported that through microtransactions, GTA Online has earned Rockstar revenue of $500,000,000.
That revenue can be considered profits as the microtransactions basically cost Rockstar nothing – each one provides the developer with 100 percent profit margin. All in all, the GTA 5 has earned $3,000,000,000 since its release.
From yachts to supercars that cost millions in the game’s currency, Rockstar has been ceaselessly releasing attractive content for players that cost too much for them purchase through in-game cash grinding alone. Development for GTA 6 is underway at the moment, but GTA 5 is still far from done.